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Erthe Life's Story

Welcome to Erthe Life, where the pursuit of optimal well-being through breathwork and movement ignites transformative journeys

Erthe Life's Story on Movement, Breath & Ice

Certified Animal Flow Instructor & Regional Leader for Sydney

Meet Simon Yuen, Master Breathwork Instructor and certified Movement Coach whose passion for empowering individuals to live life to the fullest has been his guiding force since 2005. With a dynamic career spanning across Hong Kong and Sydney, Australia, Simon embarked on a quest for a balanced and purpose-driven life.

Driven by curiosity for deeper meaning of consciousness, Simon embarked on soul-stirring adventures across Asia, travelling through Nepal, Myanmar, Thailand, Japan, Korea, China, and beyond looking for purpose and tools to improve way of life. These transformative experiences unveiled a profound realisation - that life is all about the "experiences". Our consciousness is a accumulative of experiences whether they are visual, physical or emotional.

Animal Flow Sydney Simon Yuen

Drawing from his rich tapestry of experiences, Simon dove deeper into practices such as Mindfulness, Meditation, Reiki, Sound Healing, Breathwork and Body Movement, carving a path towards becoming a certified Reiki Practitioner and a Master Breathwork Instructor. His relentless pursuit of knowledge and growth led him to embrace breathwork as a cornerstone for optimizing physical performance and holistic well-being.

In the past few years, Simon has shifted his focus on promoting his practices with breathwork as the main driver to lead, guide, and control the physical state of being as well as optimising sports performance.

Snow Expedition in Snowy Mountains NSW Australia

Through workshops, snow expeditions, and personalized coaching sessions, Simon has guided countless individuals in harnessing the power of breath and cold exposure to unlock their full potential. From hiking to the summit of Mount Hotham, Mount Kosciusko and surrounding peaks in minimal clothing to immersing in icy waters, Simon's fearless spirit has enabled him to master control over his breath, heart rate, and state of being amidst extreme conditions.

Simon believes the deepest and biggest healing power is by connecting to your breath, which the universe and mother earth has always provided us.

Simon Yuen hiking to the snow summit with wim hof breathing and minimal clothing

The awakening of the consciousness to being present and being "Right here and Right now" is about waking up and living a optimal well-being lifestyle. Awakening to life is to appreciate yourself while seeing everything around you with greater awareness. So what is the best way to live life to the fullest? This is where Erthe Life comes in.

Creating Safe Space to Heal Through Breathwork and Cold Exposure with Breathless Expeditions

As Graham Hancock once quoted "This beautiful Earth that we have, this gift that the Universe has given us is precious beyond measure, precious beyond imagination, and we are part of it and we must treat it with Love, respect, and reverence".

Simon created Erthe Life dedicating the brand's vision to: Simplifying the pathway to an optimal well-being through movement and breath. He aims to reshape the way we live by offering the right education to help support an optimal lifestyle.

Erthe Life Breathwork Workshop & Ceremony in Sydney


With a commitment to excellence, Erthe Life curates high-quality products and services meticulously designed and tested by Simon and other industry experts. Beyond products, Erthe Life fosters a community of like-minded individuals through workshops, ceremonies, and the dedicated member's page - Erthe Life's Facebook Group: Movement, Breath & Ice.

Join us on this extraordinary journey to optimal living, where every breath, movement, and experience propels us towards our highest potential. Together, let's awaken to the beauty of the present moment and embrace life's infinite possibilities with open arms.

Follow us on social media (Facebook / Instagram) and join our community to embark on a transformative voyage towards an optimal life with Erthe Life!

Swimming in Cold Lakes in Mount Hotham

If you have any questions regarding the brand Erthe Life or any of our products, please feel free to contact us below.

For general enquiries, please remember to check out our FAQ (Frequently Asked Questions) page for extra information regarding our products and shipping details. If you are unable to find what you're looking for or have any questions, simply fill out the below form: